Alex, by principle, have fun all the time. With a background in retail, where she has improved operating strategy for stores all over the country, she is a genius at finding and removing operational challenges. She has also developed concepts and implemented these on a chain level, thus she knows how to think at scale. Finally, she has taken part in the world championship in the kubb three years in a row, and is in charge of our annual championship.
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alexandra@pionerlabs.com